Client: Jasmine Apartments

Brief: Design an identity for a modern ski chalet that wants to set itself apart from the "dated chocolate box image" of other Swiss apartments.

Solution: The name provided an obvious way forward, the Jasmine plant icon was created to evoke a "fresh modern" feel and can be used as a signature for the chalet. The green colour palette echoes the "nature" of the Swiss Alps and the ever changing seasons. The white space provides a contrast and outlines the north face of the Eiger (the highest peak that can be viewed from the apartment itself).

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