Client: Value Partnership

Brief: Re-design brand logo and conceive brand graphics, imagery and typographic rules for the creation of a company brand style guide.

Solution: Value Partnership had existed as a successful company for many years, expanding across the globe. However, it's consultants had never had a "kit of branding" tools to ensure that the Value Partnership brand was consistent.

Mavo worked alongside an experienced copywriter who developed key brand values with the client. We then worked out creative applications and solutions for various pieces of media, such as stationery, marketing and powerpoint templates before developing a comprehensive brand style guide (for ongoing company use).

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